Will Madden has worked in the food industry for the past 20 years. He specializes in big-picture operations and supply chain management and contract negotiation between food companies and contract manufacturers.
Madden has helped everything from start-ups to multimillion-dollar businesses find perfect-match contract manufacturers, setting them up for long term success. He is also the author of “Separating the Con Man From the Co Man – A Guide to Contract Manufacturing" (Train of Thought Press, available at Barnes and Noble and Amazon).
Brandon Hernandez is a high-risk quality and food safety consultant with over 10 years of experience in every aspect of food safety, R&D and sanitation applications. With a B.S. in biology from Colorado State University and experience with Whitewave Foods corporate headquarters (formerly Zateca Foods), Rodelle/Custom Blending and Claremont Foods, Hernandez brings a wealth of knowledge to the table.
His depth of knowledge in the food industry includes: USDA and FDA processing applications, flavor and spice blending, snack and bakery manufacturing, vegetable dehydration processing, fresh-cut produce processing, bottling, harvesting practices, GAPs and frozen recipe meal manufacturing.
Along with the food safety aspect of manufacturing, Hernandez has worked on numerous R&D projects. His work includes “from scratch” recipe formulation to cost optimization and process improvement and extensive work in sanitation protocols and practices that include working with chemical representation in optimizing and understanding the necessary sanitation processes and practices.
Becky Conces is an SQF practitioner and HACCP certified operations consultant with more than 15 years of diverse experience in the food and nutrition industry. Conces brings creativity, energy and ingenuity with a focus on growth, change and revenue enhancement. Excels in strategy formulation, planning and forecasting, risk controls and profitability improvement.
Conces specializes in strategic planning and forecasting; process and productivity improvement; project management; financial analysis and reporting; problem resolution and decision making; negotiation of contracts; channel support; quality assurance and control; dehydration technology; logistics and customer/vendor relations.
Keith has 7 years of experience with quality assurance in high risk manufacturing facilities and is HACCP certified, internal audit certified, and has a very broad knowledge of SQF and BRC systems. He brings multiple years of USDA experience throughout multiple facilities to the team, and has gained valuable knowledge of USDA and FDA regulations and general knowledge of food safety policies and procedures.
Todd Powers is a contract manufacturing and operations consultant specializing in CPG brands for the natural and organic foods industry. Powers manages the complex relationship between brand and contract manufacturer, enabling your food company to focus on sales and marketing. Forecasting future growth and developing successful operational solutions for in house production or contract manufacturing is an ever present requirement, especially during rapid growth phases.
Strategic sourcing and planning solutions include: production planning, scheduling, issuing/reconciling work orders, issuing/reconciling PO's, and inventory reconciliation. He is a SQF practitioner and is HACCP certified.
Jesse provides supply chain and co-packer support. He has 2 years of co-packer and food operations experience, and recently moved into support of supply chain management. Jesse works in conjunction with the team to streamline supply chain and sourcing. With a B.S. in biochemistry from Fort Lewis College, he brings a fresh perspective on the environmental and health aspects of the industry.
Larry has over 25 years of business management, marketing and entrepreneurial experience including co-founding Sneaky Chef Foods, a national food line distributed in mainstream grocery and natural channels. Chase specializes in minimizing COGs via lean sourcing of ingredients and componentry, tight management of inventory levels and streamlining of logistics. He has maximized profitability at every business he has been involved in through accurate forecasting, competitive placement and pricing, market vision and trend analysis.
Arlent comes to us with a fresh outlook in co-packing. With a degree in finance, he has worked with many small business owners; his experience ranging from valuating businesses and conducting industry research to providing owners with prized insight toward the growth of their business. With 3 years of experience in food manufacturing operations, Arlent recently moved into project management. He supports and works closely with the rest of the team to move projects along quickly and successfully.
Nadeem Robert Srouji
Nadeem Srouji has over 15 years experience in the CPG food industry, seven of which involved contract manufacturing, sourcing, operations management, contract negotiation and innovation projects for fortune 500 companies and start-ups.
Having managed contract manufacturing operations at Nestlé and Unreal Brands, Srouji brings vast experience and knowledge of the confections and snacks industry, including development of best practices to drive innovation, flexibility, speed to market and cost savings.
Anthony Rocco has more than 40 years of experience in manufacturing operations with leading companies in the food, pharmaceutical and confectionery industries. He has performed significant work with product and plant start-ups, project management, management development, cost control, labor management relations and negotiations, and contract manufacturing, moving major brand and new products from internal manufacturing to successful contract partners.
Rachel Mork brings 10 years of digital marketing experience to the table, providing site traffic analysis, SEO strategies, and a wide range of public relations and copywriting services. Client experience ranges from start ups to universities.
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